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Authenticity Of Foreign Trade Clothing

2012/1/11 14:43:00 3

In recent years, foreign trade shops have sprung up like mushrooms. In the streets and alleys of Hecheng, many clothing stores are playing the brand of "foreign trade" to attract consumers. Recently, reporters visited the market and found that the products were mixed. quality Uneven, many businesses fight. foreign trade Cheat on the cover of goods consumption People.


  



 


Authenticity of foreign trade clothing


The price of the same brand of goods sold in different stores is nearly 10 times the price. Recently, Mr. Zhang, a member of the public, told reporters that a brand name jacket was seen in a foreign trade store in the city. The price of clothing in the foreign trade store was different from that in the market. They are all the same brand, only 100 yuan in the foreign trade store, but the price of the clothing store is only 1000 yuan, so there is not much difference between the two brands. Ask why the owner of a foreign trade store is so cheap. The owner replied that it is "foreign trade final" original goods, which is directly imported from the manufacturer. In the face of the same brand goods, which is true and which is false, it is difficult for him to distinguish the true and false brand.


Yesterday, the reporter came to Mr. Zhang's foreign trade store, placing different brands of clothing, shoes and hats on the store shelves. Reporters pretended to be customers and shopkeepers, and asked whether their clothes were foreign trade goods, and why the prices were cheaper than those in the shopping malls. Seeing the business coming, the shopkeeper enthusiastically introduced the merchandise. Shopkeepers said that the store brand clothing is directly from the southern manufacturers to get goods, is the "foreign trade tail" authentic goods, and now the sales situation before the Spring Festival is good, one is also a few numbers, clothes 168 yuan, pants 158 yuan, are pure cotton fabrics. A reporter asked if he could open a credit card after buying clothes, but the shopkeeper was speechless.


In large department stores, the reporters found the same clothing store with the same brand in the foreign trade store. After explaining the situation with the counter manager, Mr. Cui, the agent of the counter, told reporters that the so-called foreign trade goods should actually be called foreign trade goods. Large brands abroad provide fabrics and models, and look for manufacturers in the country. After they have passed the quality inspection, they sell them to the special brand stores in foreign markets. However, these enterprises are very strict in controlling the quantity of raw materials. Generally, only 3% to 5% of the fabric will be provided as "planned scrap materials". The number of accessories, such as buttons and zippers, will be even less. The original foreign trade superfluous brand goods are rare. At present, there are so many foreign trade garments on the market that he is very helpless and can only make consumers distinguish themselves.


For many foreign trade costumes that appear on the market, Mr. Guo, who has been engaged in clothing sales for many years, said that clothing brand enterprises should destroy the finished goods, usually starting from trademarks, commonly known as "scissors", and go down with a pair of scissors to destroy the original trademark appearance. Or cut a crescent shape, the words on the trademark all cut off. Or the trademark is "uprooted". The remaining two trademark stitches are visible and hard to recognize. Many brands of foreign trade on the market also bring pressure to brand clothing sales.

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