Anta President Zheng Jie: Inheritance And Innovation Of Champion Dragon Clothing

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< p > Zheng Jie, President of Anta Sports Products Limited Anta brand, said: "the core element of" champion dragon clothing "is still" dragon ", which represents the Chinese nation's striving for self-improvement and bravely striving for" a href= "//www.sjfzxm.com/pioneer/" spirit < /a ", which is also consistent with Anta's never stopping spirit of enterprise.

At the same time, unlike the London Olympic dragon clothing, the new dragon clothing has introduced the elements of the nine dragon walls and displayed the essence of Chinese culture through the brocade Kowloon sleeve.

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"P >" our designers read a lot of information, finally put forward the nine dragon wall elements, and this time the dragon pattern is placed on the sleeves instead of the chest position, using the edge way to make the award dress less than a href= "//www.sjfzxm.com/pioneer/" > Jane fashion fashion < /a >, Zheng Jie said.

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< p > This Winter Olympic Games is divided into two kinds of award dress, and the indoor award dress uses knitted fabric.

Zheng Jie said that this is the first time to use knitted fabrics to make the award dress. This fabric is more suitable for indoor use in winter, and it also has the effect of self-cultivation when it is close to body and breathable.

Outdoor clothing is a heavy weight woven fabric, waterproof and windproof and warm.

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< p > "these two kinds of fabrics are the latest scientific and technological achievements.

We spent half a year to determine the fabric and communicate with the production department to ensure the display of the embroidery technology of the nine dragon wall elements.

Zheng Jie said, "it takes us a whole year to build a new dragon suit."

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< p > Zheng Jie also said that in the new Olympic cycle of 2013 -2016, Anta will have a new conceptual design plan for every sports meet, and at the same time, it will inherit the past success.

The award dress in the Olympic Games will always adopt the name "< a href=" //www.sjfzxm.com/pioneer/ > champion dragon dress < /a >, and the concept of "dragon clothing" will continue.

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< p > "when we arrive at Rio Olympic Games, we need to change the design of" dragon clothing "and how it will appear in the future. We will start to conceive next year," he said.

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< p > apart from the award dress, Anta also provides athletic equipment and training equipment for athletes.

Zheng Jie said Anta spent a lot of time on research and development of athletes' equipment.

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< p > "taking short track speed skating as an example, the short track dress is very professional. Generally speaking, its < a href=" //www.sjfzxm.com/pioneer/ "> equipment" /a "must be very close, and the resistance is very small. In addition, it must have good protection, mainly on the anti cutting surface.

Therefore, short track equipment is the highest embodiment of high technology, and it is also a great innovation for us, "he said.

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< p > Anta has been a partner of the Chinese Olympic Committee since 2009, and the champion dragon clothing has also become a highlight of the London Olympic Games.

Zheng Jie said that at this winter Olympic Games in Sochi, Anta is confident that it will complete the task of providing awards, equipment and professional equipment for the Chinese sports delegation, and work with the Chinese Olympic Committee to jointly promote the winter sports.

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< p > "the good cooperation between Anta and the Chinese Olympic Committee in the last cycle has given us a lot of experience. Now, we have made corresponding adjustment and pformation in products, technology, R & D and other aspects. I believe that the equipment provided by Anta will provide a solid foundation for them to achieve good results," Zheng Jie said.

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< p > Zheng Jie specifically mentioned that Beijing and Zhangjiakou jointly bid for the 2022 Winter Olympic Games will greatly promote the popularization of winter sports. For sports goods industry, it is also a large a href= "//www.sjfzxm.com/pioneer/" > opportunity < /a >.

"We are very pleased to see the joint Olympic bid between Beijing and Zhangjiakou.

The success of the Winter Olympic Games is not only related to the city's economy and environment, but also to the popularity of winter sports.

Anta will start with clothing, make the professional clothing more popular, so that more consumers can try, and cooperate with the winter sports management center to carry out a series of winter sports promotion activities.

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